If you can convert the traffic into sales after deducting your advertising cost, you will make money, if not, you will lose money
If you can convert the traffic into sales after deducting your advertising cost, you will make money, if not, you will lose money. Here are 4 crucial tips you must never miss.
Separate Search And Content
Search engines like Google has given you the option to display your ads on their search results and also on their publishers websites. You must separate search and content into different campaigns so that you can write different ads and bid different prices, after all these 2 sources are very different.
Rotate Your Ads Evenly
You must have heard many industry experts telling you that split testing your ads is a must. Yes, they are right. In order to make sure that your split testing results are very accurate, you need to set your ads to rotate evenly. Now you are able to know which ad performs better.
Use Accelerated Mode
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We live in a super fast paced society and nobody really wants to wait! The main reason why you should use accelerated mode is because you want your ads to show up as fast as possible so that you can test as fast as possible. When you get your testing results fast, you can improve your conversions fast.
Track Your Conversions
Conversion tracking code is already provided for you so why not use it. Not only you want to track the click through rates of your ads, you also want to know your sales and leads conversion rates.
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