Entering the affiliate marketing game can be a ruthless and frustrating exercise in futility these days
Entering the affiliate marketing game can be a ruthless and frustrating exercise in futility these days. There are gobs of people attempting to make it big online as affiliate marketers, and those numbers definitely play against you when it comes to PPC and organic search engine optimization. It can be very costly to begin drawing traffic, and in many cases you still won’t get the kind of traffic you’re looking for. Let’s look at a few things you can do to shift the odds in your favor.
First and foremost, learn to write articles. Article marketing is free and will bring you quality, targeted traffic for months and months. It takes awhile to learn to use PPC and profit, so allow yourself to dabble in PPC while focusing in article marketing for the time being. You will find plenty of prospective buyers without spending a penny in advertising.
Next, let’s get to the real topic of this article – finding alternatives to Clickbank. Why? Because Clickbank is oversaturated with affiliates and want-to-be-affiliates, so your competition is very steep. The most popular Clickbank products, the ones that really sell, will cost you a fortune in PPC campaigns. It is surprising that so many beginning affiliates do not realize how unnecessary Clickbank is. The only real benefit to Clickbank is convenience, in that you can search products all in one place, you get paid from one source, and you only need one account to do so. The benefits of using other sources, in my experience, have far outweighed those conveniences. Let’s look at some other options.
Did you know that most sites offer their own affiliate programs? Do a search for a general topic that you want to find products for. Find several of the top organic search results pages that actually offer a product for sale. Now scroll to the bottom of those pages (in most cases). On many of these sites, you will find a link for “Affiliates”, “Join Affiliate Program”, “Partners” or “Become a Partner”. There are other variations, but it should be obvious that you are seeing an affiliate program. Click there and sign up with the sites that you want to promote with. Many direct affiliate programs offer more options and better commissions than Clickbank programs, and you have the added benefit of competing against much smaller numbers. Try to pick programs that don’t also have a program with Clickbank, or you wind up in the same position as before.
By going straight to the product vendors and becoming affiliated with them, you put yourself in the unique position of being one of the very small percentage of online affiliates who are working with individual companies, which gives you a great competitive edge. It’s amazing to see a campaign that costs almost nothing yield great results, when having been accustomed to watching expensive campaigns hemorrhage your money. Cutting yourself away from the masses of Clickbank affiliates is one of the best advantages you can give yourself. Let the professionals dominate, and let the want-to-be’s through away their money. This way, neither of those will stop you from taking your cut, nor cause you to pay far more than you should for PPC ads.
